Exploring the Allure and Benefits NeoCon2024

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NeoCon is where the design world congregates annually in Chicago


Imagine stepping into a world where the future unfolds before your eyes: where the dynamics of workplace interactions, the educational environments of future generations, and even the evolution of corporate sustainability programs are all vividly depicted. This is the realm of NeoCon, where the interior design community converges to unveil the latest innovations and trends.

Every year, at NeoCon THE MART in Chicago becomes a global hub as people from all corners of the world gather for a multitude of pre-parties and after-parties. However, the true excitement lies within the vast expanse of nearly 1 million square feet of exhibition space, where over 400 companies showcase their cutting-edge solutions in commercial design. To see NeoCon2024 show details, visit their website

The Attendee Experience at NeoCon

Yet, amidst this sea of creativity and innovation, each attendee's experience is unique. Designers, architects, specifiers, and commercial furniture dealers all come together, each with their own reasons for attending NeoCon year after year.

But what is it that truly sets NeoCon apart? What draws these professionals back time and again? Let's delve into what makes NeoCon special for those who choose to make it a staple event in their calendars.

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A gathering place for the interior design community

NeoCon Reflections
Matt Taufen - Category Manager, SAFCO

Matt, describe the vibe of NeoCon?

"It's like stepping into a whirlwind of energy and innovation. Everywhere you look, people are buzzing with excitement, bouncing ideas off one another, and eagerly seeking out what's next. The air practically crackles with anticipation as attendees explore the latest trends and innovations in commercial design."

Why do you attend NeoCon?

"For me, NeoCon is more than just a trade show—it's a gathering of kindred spirits. It's a place where I can reconnect with old friends, forge new connections, and immerse myself in a community of like-minded individuals. NeoCon is where inspiration meets collaboration, and where I come to recharge my creative batteries."

Any trends you expect to see at NeoCon2024?

Reflecting on my experience at NeoCon2023, several key themes I'm expecting to see at NeoCon2024. Firstly, the concept of non-dedicated or shared spaces was a recurring theme, reflecting the evolving nature of how we use and interact with our environments. Additionally, environmental sustainability emerged as a major focus, with exhibitors showcasing innovative solutions aimed at reducing our ecological footprint. Lastly, acoustic solutions were ubiquitous, highlighting the growing importance of creating spaces that prioritize comfort and productivity.

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Matt Taufen, Product Category Manager for SAFCO

NeoCon Reflections
SHAWN GREEN - VP Product & Marketing, Safco

Shawn, how has NeoCon evolved to remain relevant?

"NeoCon serves as the bellwether for the health of the contract furniture market and a homecoming for industry veterans. It is a measure of where we are and where we are going.

Neocon 2023 provided a level of energy and optimism that heralds back to the early days of the industry. For the first time in a long time, designer, architects, customers, brand leaders, and sales professionals, seemed to embrace the possibilities rather than ponder the challenges.

As the contract furniture industry evolves with renewed vigor, it is a testament to the creativity and thought leadership of the people behind the designs."

What advice would you give a new designer who is thinking if they should attend NeoCon in 2024?

"For aspiring designers considering attending NeoCon in 2024, my advice is simple: make the trip.

NeoCon offers an unparalleled opportunity to immerse yourself in the design community, providing invaluable insights and fueling your imagination in ways that traditional education cannot match.

It's more than just a trade show—it's a vibrant tapestry of art, engineering, fashion, and thought, where every corner holds a new discovery and every interaction sparks inspiration.

So don't hesitate—join us at NeoCon 2024 and experience firsthand the magic of design in action."


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Shawn Green receiving Best of NeoCon award


NeoCon: Where Memories Are Made

NeoCon offers an unparalleled sensory feast—a whirlwind of innovation, inspiration, and camaraderie that leaves an indelible mark on all who attend. As you navigate the bustling halls and vibrant displays, remember two things: comfortable shoes are a must to ward off the dreaded blisters, and prepare to encounter extraordinary individuals who may become lifelong mentors and collaborators.

As you explore the countless exhibits and experiences, we invite you to discover even more at the Safco showroom on the 11th floor, suite 1147. Stop by to connect with our team and explore our latest offerings at NeoCon.